Gradiente Jurídico

Insight · Designs · Analysis · 2026

Product line: register the appearance before the drop

Industrial design in Colombia lasts ten years and is not renewable. Disclosing at a fair or on Instagram before filing can destroy novelty. The launch calendar is the file.

Why timing governs

Decision 486 treats industrial design as the appearance of a product. The filing is with the SIC. Typical protection is ten years from the application and is not renewable like a trademark: when it expires, the form falls into the public domain.

Novelty is assessed against what is already accessible to the public, here or abroad. A lookbook, a reel or a fair stand can be disclosure. Filing “the week of launch” is usually filing late.

Form, function and sign

If what differentiates is the silhouette, it is design. If it is a mechanism, it may be a patent. If it is the name or logo on the packaging, it is a trademark. Mixing the three in one filing is the catalogue error.

With the manufacturer, the risk is not only copies in the market: it is that they retain molds. Non-use of tooling and confidentiality clauses are part of the asset, not a purchasing annex.

How we work it

We choose the pieces whose copy would kill the season. We prepare clear representations. We align the social and fair calendar with the filing date. We leave a protocol if a copy enters through a marketplace or customs.

General analysis of the Colombian framework. It is not legal advice and does not describe a named client matter.